When the Congressional Research Service (CRS) of the Library of Congress asked CPM to help define a new visual identity, we began by designing a logo where the Capitol dome—representing exclusive service to Congress—is rendered with energy and movement in a fresh, hand-drawn style.

We then developed a visual personality for each CRS product family to improve recognition while using common graphic treatments to provide a unified overall design.

To date, CPM has produced more than 60 different projects in the new look, including stationery items, folders, brochures, invitations, fliers, binders and booklets, posters, research products, recruitment materials and annual reports.